Horror movie trailer




https://twitter.com/samuelmedia470/status/986172660706136065

Evaluation
Firstly our horror movie trailer fits in with the generic conventions and technical codes of media forms. One convention is the main central image
  Use the conventions and technical codes for media forms  you have previously studied ( posters, trailers etc.)  , and information from the textbook   to give a detailed analysis of your marketing campaign as if it was an industry media text.  Analyse elements such as  camera shot types, use of colour , lexis, font , tagline , main image,  layout elements , use of sound and editing.
 How did your media campaign achieve the following ?

Use of genre conventions


Audience Appeal and  promise of pleasure


Encouraging  repeat viewing and fandom

Use specific technical  examples from the different parts of your campaign(synopsis/  poster/trailer/other marketing ) and  key media terminology.



2   Make sure your marketing campaign has at least one detailed comment analysing its technical success and audience appeal .

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